Meta’s subscription plans are the tip of a terrible pay-to-engage iceberg and may be the beginning of the end for social media as we know it

Meta’s Plus subscription plan is probably the worst thing to happen to social media since the dislike button.

Meta is about to overtake Google as the world’s biggest advertising company
Meta is about to overtake Google as the world’s biggest advertising company

Meta is on track to dethrone Google as the world’s largest digital advertising business by the end of 2026, according to Emarketer. The market research firm projects Meta’s global net ad revenues will reach $243.46 billion this year, edging past Google…

TikTok And Cannes Push Vertical Drama Toward The Mainstream

TikTok’s first Indian microdrama deal and AI films at Cannes signal vertical drama’s move from app-store novelty toward mainstream distribution.

Spotify and Netflix are paying Jay Shetty up to $100 million to take his podcast off YouTube
Spotify and Netflix are paying Jay Shetty up to $100 million to take his podcast off YouTube

Jay Shetty, the former Hindu monk turned self-help podcaster, has signed a deal to bring the video version of his show On Purpose exclusively to Spotify and Netflix. The arrangement is worth as much as $100 million over multiple years, according to peo…

Meta launches Instagram, Facebook, and WhatsApp subscriptions, with more to come, including AI plans

Meta is rolling out paid subscription plans for Instagram, Facebook, and WhatsApp worldwide, while also testing new AI, creator, and business-focused offerings under its broader “Meta One” subscription brand.

Spotify now lets listeners clip and share moments from any podcast
Spotify now lets listeners clip and share moments from any podcast

Spotify has launched a feature called Podcast Clips that lets listeners select, trim, and share specific moments from podcast episodes. A new scissors icon in the Now Playing view opens a clipping tool where users can mark a segment of audio, preview i…

YouTube will now automatically label AI-generated videos, whether creators disclose them or not
YouTube will now automatically label AI-generated videos, whether creators disclose them or not

YouTube has announced that it will begin automatically detecting and labelling videos that contain significant photorealistic AI-generated content, using internal signals rather than relying on creators to disclose it themselves. The change marks a shi…

‘Social media should be treated like tobacco’: health experts say the internet is just as bad as smoking for under-16s as UK government edges closer to introducing ban

Social media use has been compared to smoking by medical professionals as the UK government enters the final stages of its ban consultation.

How clips ate the internet
How clips ate the internet

Once upon a time, you could probably guess why most things appeared on your feed. Maybe you followed the creator who posted it; maybe you’d liked their stuff in the past; maybe all your friends were into them. That’s not how it works anymore, though. The stuff you see on TikTok, Instagram, YouTube Shorts, and […]

X wants to stop creators from farming stolen viral clips for easy money

X is cracking down on repost accounts and content thieves by reducing payouts and shifting engagement credit back toward original creators.