Walmart buys Vibe.co for $1.4bn to chase Amazon in ads
Walmart buys Vibe.co for $1.4bn to chase Amazon in ads

Walmart is paying a reported $1.4bn for a connected-TV ad startup worth $410m nine months ago. The price tells you how far retailers will now go to catch Amazon in advertising. Walmart has agreed to buy Vibe.co, a connected-TV advertising platform. Two…

Walmart-backed Flipkart expands quick-commerce push as Amazon ramps up in India

Walmart-backed Flipkart has crossed 1,000 micro-fulfillment centers as Amazon accelerates its own quick-commerce push in India.

Hollywood is bending the knee to OpenAI
Hollywood is bending the knee to OpenAI

Netflix, A24, Focus Features, and Warner Bros.’ Clockwork have all reportedly decided to pass on picking up Artificial – director Luca Guadagnino’s new biographical drama about OpenAI cofounder / CEO Sam Altman – for distribution deals. And while Neon and Mubi are still said to be interested in the film, this situation makes it seem […]

Elon Musk and the plot to hijack America’s broadband
Elon Musk and the plot to hijack America’s broadband

At 9PM ET on the night of May 28th, a Blue Origin New Glenn rocket sat on the launchpad at the Cape Canaveral Space Force Station. The craft was in the middle of a hot-fire test awaiting the arrival of Amazon Leo satellites, the first of 24 batches to be shuttled into low Earth orbit […]

Amazon invites Indian users to beta-test a Hindi version of Alexa+
Amazon invites Indian users to beta-test a Hindi version of Alexa+

Amazon is testing Alexa+ in India with Hindi-language support, the company’s first move to bring its generative AI assistant to a non-Western-language market. The company sent emails to select Indian customers inviting them to join a beta-testing progr…

Amazon’s new Fire TV interface is finally rolling out to more devices

Amazon has started rolling out its redesigned Fire TV interface, bringing a cleaner look, faster performance, and built-in Alexa+ integration.

Nearly 7,000 fake Amazon domains registered ahead of Prime Day 2026, researchers warn
Nearly 7,000 fake Amazon domains registered ahead of Prime Day 2026, researchers warn

Cybersecurity researchers have identified nearly 7,000 fraudulent Amazon-themed domains registered in the six months leading up to Prime Day 2026, which begins on 23 June. Check Point Research tracked 6,843 new domains created between December 2025 and…

Amazon is testing Alexa+ in India with Hindi support

Amazon is planning to increase the footprint of its new conversational AI assistant Alexa+ to India and is inviting users in the country to test out a Hindi-language version.

Amazon says human-in-the-loop AI oversight is failing because humans stop paying attention
Amazon says human-in-the-loop AI oversight is failing because humans stop paying attention

Amazon’s security leadership is arguing against one of the most widely accepted principles in AI governance. Eric Brandwine, VP and distinguished engineer at Amazon Security, told The Register that human-in-the-loop oversight is not the gold standard c…